Chris Bryant, Racquet Koop, West Hartford

photo by Lanny Nagler

Online Performance

Unlike most print publications, we maintain high-performance, high-traffic community web sites for each book that complement the directories by expanding on their content. The web sites offer more information on advertisers, menus for the best local restaurants, movie showtimes, and great contest prizes like dinners, tickets and vacations. And yes, Google loves us. Our sites come up as top searches for most businesses in the area. We employ search engine pros who manage an optimization program for us that result in consistently high search engine ranking for our sites. The bottom line: We are now delivering a substantial amount of bonus market penetration for our advertisers through our web sites.

 

• 180,000 annual visits
• 500,000 page views
• 3 million hits
• #1 on Google for Farmington Valley business searches
• Online 12 years

• 120,000 annual visits
• 380,000 page views
• 1.9 million hits
• #1 on Google for West Hartford directory searches
• Online 9 years

• Currently 5,000 page visits a month

• 110,000 annual visits
• 370,000 page views
• 1.3 million hits
• #1 on Google for Shoreline CT business and residential searches
• Online 6 years